Reading Roundup: What’s New in Blogging Lately?

At times the internet and blogging appears to be morphing at warp speed, setting our heads spinning and making us feel like it’s impossible to keep up – this has been one of those weeks! So I hope the first pick for you will help.

Stop Spending so Much Time in Your Head | Darius Foroux

So you can free it up to actually get some work done/get yourself out there!

Facebook Tests Streaming Videos to TV Using Apple’s AirPlay, Google’s Chromecast | MarketingLand

Gamechangerrrrrrr! No longer are they stuck on your video only, or ditching you to go back to scrolling their newsfeed – your audience could possibly now do both.

The Must-Have Social Media Tool Every Content Marketer Needs | Copyblogger

It can’t be reiterated enough! And as we learned this week, placing all your eggs in someone else’s social media platform basket can wreak absolute havok.

The Art of Writing Microcopy | Gather Content

These are the parts of a website I really get a thrill about – the tiny language you use on your buttons or error pages or basically anywhere that would usually have a stock-standard direction on it and you’ve injected a bit of personality there instead. Makes a huuuuge difference!

Twitter Shuts 235,000 More “Extremist” Accounts | BBC

This is an interesting turn of events – It can be notoriously hard to get Twitter to shut down an account. Perhaps a change is in the air?

How to Build a Killer Content Keyword Map for SEO | Moz

Once again, Rand breaks it down what you need to know in one of his Whiteboard Fridays – it doesn’t get more step-by-step and hand-holdy than this.

Content Marketing is Key to Growing Your Personal Brand | Entrepreneur

It’s hard to grow traffic is it is, particularly if your blog is personal or your website is about you. But there are ways around it, and things you can do to ensure Brand You is consistent, understandable, and likable.

How to Create an Eye-Popping Infographic Your Audience Will Love | Jeff Bullas

They perform well on Pinterest and other social media, but it’s not always easy or in people’s comfort zones to create them if they’re not graphically-minded.

How to Write Better Headlines for Your Facebook Ads | HubSpot

With Facebook ads being reasonably priced and super-effective (when done right!) it pays to put some effort in to get the most out of it.

25 Tips on Becoming an Online Influencer | Mashable

Things have changed so much from the early days of brands paying bloggers for sponsored posts. The competition is also pretty damn fierce. If this is how you want to make your money/make your way on the internet, these are some solid tips.

What’s caught your eye this week?

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